The Commercialisation Round Tables are a facilitated, peer-to-peer round table support program for start-up innovators, and project teams from larger organisations engaged in commercialisation. They provide regular monthly support via collaborative problem solving, mentoring and networking.

Overview

The program structure is based on the past research and experience of Winthrop Professor Tim Mazzarol and his colleagues from UWA. Over more than 20 years they have developed best-practice peer-group mentoring and support programs for entrepreneurs, small business managers, and large firm project teams engaged in new product development (NPD).

Why this program is needed

Research into entrepreneurial learning highlights the importance of application or learning-by-doing. The process of moving from invention to market success is also a complex and challenging one for those with commercialisation projects. In addition to in-class workshops there is a need for facilitated networking and problem solving. Facilitator or mentoring support is common within technology incubators and centres around the world.

Program Objectives

  • Assisting participants to understand and learn new concepts, and ideas taught in structured workshops
  • Assist participants to use the techniques and tools introduced during learning workshops
  • Help participants implement changes and activities required to progress projects along the  commercialisation pathway
  • Provide an "external" perspective and sounding board for participants in making strategic decisions
  • Enhance participant’s networks and social capital.

The CRT Learning Roadmap

A key objective for successful commercialisation education is the creation of a learning environment in which the project development teams can access education, information, peer-to-peer support, and the guidance and validation of expert teachers and mentors.

The CRT program is based on an action learning model that recognises the importance of embedding learning into practice, and the need to recognise the existing knowledge and experience that the learner brings to the program. This pre-existing knowledge and competence need to be respected and used within the program to enhance peer-group learning and knowledge exchange.
As shown in the accompanying diagram, the action learning model involves three interconnected stages comprising:

  • Education & information – this stage provides the project owners with the knowledge and awareness of best practice so that they can better understand what they need to do, how to do it, and why they need to do it
  • Mentoring & Coaching – this stage links peer-to-peer mentoring and support with the new knowledge acquired in the previous stage to facilitate knowledge exchange, enhance the learning process, and enable project owners the ability to make better strategic decisions
  • Implementation – this stage project owners will progress their projects with the support of Action Learning Tasks (ALT) that provide structured guidelines and tools to assist with new product development (NPD) and other important tasks (e.g., marketing, financial).

Participants in the CRT will have viable projects for commercialisation, and these are examined prior to commencement using the innovation diagnostic and a product-technology development roadmap that serves as a planning tool for the projects.

Course Number
030
Dates
    Make a Booking
    Duration

    Second Tuesday of every Month:

    • July 12
    • August 9
    • September 6
    • October 4
    • November 8
    • December 6
    Time
    Location

    AIM WA Floreat

    * Minimum numbers are required for course to proceed

    Similar Courses

    Advanced Management Program

    As busy leaders and managers we rarely get the chance to look at our leadership from a different perspective; to reflect on what we do each day and why we do it.

    Strategy: From Principles to Practice

    This experiential strategy course is targeted at leaders from the public, private and not-for-profit sectors who want to enhance their strategic thinking skills and business problem solving abilities.

    Advanced Dispute Resolution

    At face-value, many of the disputes we encounter appear to have quite simple solutions, so why can they be so difficult to resolve?

    FLOW in Business

    At the heart of every successful organisation are its people and their performance. When the workforce is motivated and resilient, great results can be achieved.

    Let's Talk Commercialisation

    Let’s Talk Commercialisation (LTC) events are a public open forum developed by the Commercialisation Studies Centre (CSC) Ltd to disseminate best-practice knowledge and research, into commercialisation.

    Influential Leadership

    The central purpose of leadership is to enable other people to achieve their mission. Being inspiring and effective starts with a deep understanding of who you are as a leader and how you relate to and influence others.

    The Co-operatives and Mutuals Strategic Development Program (CMSDP)

    The Co-Operatives and Mutuals Strategic Development Program(CMSDP) has been designed by Winthrop Professor Tim Mazzarol a recognised expert in his field, following extensive research into the needs of co-operative and mutual organisations.

    Strategic Development Program for Not-for-Profit Organisations

    The Strategic Development Program for Not-for-Profit Organisations (SDP-4-NFP) has been designed by Winthrop Professor Tim Mazzarol and Gudrun Gilles, recognised experts in the design, development and delivery of executive education programs.

    Advanced Negotiation in Practice

    Effective negotiation involves developing a process that leads to constructive outcomes.

    Design Thinking

    Designing Strategy into Action: A Masterclass in Design Thinking...from Insights to Innovation.

    Understanding Unconscious Bias for Effective Leadership

    Understand the benefits and hindrances presented by Unconscious Bias and learn how to manage it effectively.

    Scenario Planning and Strategic Conversation

    Scenario Planning and Strategic Conversation is a highly experiential five-day workshop focusing on the skills of effective scenario planning.

    Creating, Leading and Growing High Performance Environments

    This course is based on world’s best practice in developing high performance teams and working environments. The principles that underpin this course have been delivered to leaders and organisations in over thirty countries. Participants can expect to deepen their creative, analytical, practical, and emotional abilities.

    The Art of Raising Capital - Strategic Optionality and Scaling

    This holistic strategy and business exercise reviews, reinvents and redeploys each facet of the business in order to make it as presentable and compelling as possible – and raise its prospects of successfully securing capital.