Our Vision

To be a globally connected leader in professional learning, advancing organisational excellence for a better economic and social future

 

 

Our Purpose

Working with others we empower better leaders, inspire better workplaces and build better communities.

 

 

Our Values

Respect
We treat everyone with kindness and fairness, creating a welcoming and inclusive environment.

Personal Responsibility
We step up, take ownership, and drive positive change through our actions.

Customer Focus
We listen, understand and put our customers first, providing quality experiences.

Collaboration
We work together, support each other, and celebrate shared successes.

Stewardship
We manage our resources in a responsible way, fostering sustainable growth, and creating lasting value for the communities we serve.

 

 

Our Strategic Objectives

Strategic Goal 1: Enable

We will enable sustainable growth and operational excellence by modernising infrastructure, streamlining systems, and optimising resources for agility and efficiancy.

• Upgrade and modernise our existing facilities and premises while strategically exploring opportunities to extend service delivery to regional locations. 
  
  
• Strengthen and streamline operational systems and processes to boost efficiency, innovation and sustainability.
  
  
• Drive organisational agility and efficiency by optimising the responsible use of human capital, assets and resources to deliver strong returns.

 

 

Strategic Goal 2: Engage

We will engage strategically by advancing our brand, personalising customer experiences, and repositioning our membership models to foster deeper connections and long-term growth.

• Activate a brand strategy to advance organisational growth, enhance our competitive advantage, and strengthen market positioning.
  
  
• Transform and personalise customer touchpoints to drive greater client satisfaction, foster deeper connections and improve service outcomes.
  
  
• Adapt membership models to enhance retention, increase participation and drive long-term engagement, including a focus on engaging with the next generation of leaders.
  

 

 

Strategic Goal 3: Expand

We will expand our reach and impact by forging strategic alliances, entering new markets, and strengthening global connections. 

• Leverage opportunities for strategic alliances that complement and enhance our products and service delivery and create new revenue potential.
  
  
• Extend market reach by strategically exploring, assessing, and embedding a presence in new and emerging markets to bolster financial resilience.
  
  
• Broaden global connections to harness international expertise, enhance the educational experience, and diversify revenue streams for greater financial sustainability.

 

 

Strategic Goal 4: Evolve

We will evolve as an organisation by deepening partnerships, embedding next-generation technology and fortifying leadership to drive efficiency, amplify impact and ensure long-term sustainability.

• Advance partnership and sponsorship support to secure sustainable financial support to amplify our economic and social impact.
  
  
• Embed next-generation technology within our products and services to improve efficiency and enhance customer experience.
  
  
• Optimise governance and executive leadership to ensure agility in meeting our current and future strategic demands.

 

View AIM WA Strategic Plan 2026 - 2030