The Connected Customer

Discover how leading brands are redefining connection in a digital world. At the 2026 Connected Customer Conference, you will step into a day designed to inspire your thinking, sharpen your practice and reconnect you with what customers value most.

As the pace of digital change accelerates, it’s never been more important to understand how technology, creativity and human insight come together to create meaningful experiences.

Date
November 05, 2025
Duration

1 Day

Time (AWST)
Address
Participants
1
Total

The future of customer connection

The Connected Customer Conference brings together marketers, creatives, founders and digital leaders who are redefining what it means to connect with customers today. Rather than focusing on tools alone, the program looks at how technology and authenticity work together to create experiences that feel personal, emotional and real.

You will explore how leading organisations are integrating AI invisibly into customer journeys, enhancing creativity, personalisation and strategic thinking without losing empathy, nuance or brand integrity. 

The conference examines how belonging, community and cultural alignment shape modern brand advocacy. Through industry leaders, you will see how purpose-driven storytelling and consistent digital leadership help brands deepen trust, sustain relevance and stand out in an increasingly noisy market.

 

What to expect

During this event, you can expect to explore how leading brands are blending AI, creativity and autheticity to create customer experience that feels genuinly connected. 

By attending, you can:

  • Examine how modern brands create emotional, human-centred customer experiences in a digital-first world
  • Explore how AI can enhance creativity and personalisation while preserving authenticity and trust
  • Learn from loyalty and engagement strategies that build community rather than simple transactions
  • Hear how purpose, storytelling and brand integrity strengthen long-term customer relationships
  • Gain insight into how fast-growth brands maintain authenticity while scaling
  • Connect with marketers, creatives and digital leaders navigating the same challenges and opportunities

 

Who Should Attend


This event is suited to professionals who shape how customers experience, engage with and connect to a brand - whether through marketing, digital strategy or service.

It is ideal for:

  • Marketing, brand and communications leaders

  • Digital, content and social media professionals 

  • Customer experience, service, loyalty and engagement professionals 

  • Creative directors and agency professionals

  • Product, growth and innovation teams shaping customer-centred strategy

  • Anyone exploring how AI can enhance customer connection without losing authenticity

AIM WA Conference Series FAQs

A collection of focused, high-quality professional conferences supporting leadership, communication, organisational development and sector-specific capability across Western Australia.

Each event has its own audience, usually ranging from emerging professionals to senior leaders. Attendees can choose events that align with their career stage or sector.

Eight conferences are scheduled each year across different themes such as Not-for-Profit leadership, workplace foundations, customer experience and organisational culture.

Yes. Many participants attend multiple conferences to build capability across a broader set of topics.

Yes. Pricing details for each event are listed on the relevant registration page.

Subscribe to AIM WA email updates or check the events section of the website.


Explore the full AIM WA Conference Series and continue building your professional capability across leadership, communication and organisational performance.

Each event offers practical insights, expert speakers and opportunities to connect with professionals across sectors.

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Inside the conference series