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Crucial Influence®
This course equips you with the skills to drive behavioural change, whether you're introducing a new product, implementing safety protocols, launching software, or simply aiming to improve team punctuality.
1 Day
Partners
Overview
One of the greatest capacities we possess is that of influencing behaviour. Yet many of us struggle to influence others for good when it matters most.
Leadership isn’t simply about crafting inspiring visions, developing breakthrough products, or detailing business growth plans. Leadership is about mobilising others to achieve the vision, build the product, or enact the plans. At the end of the day, leadership is intentional influence. If behaviour isn’t changing, you aren’t leading.
Crucial Influence goes beyond corporate perks and charismatic personalities to teach a method for influencing human behaviour. Why does this matter? Because outcomes depend on people.
This course reveals the personal, social and structural sources that shape behaviour and teaches a method for using these sources to influence people and results.
Whether you’re launching a new product, changing safety standards, rolling out new software, or just trying to get your team to show up on time, the behaviour of people - and your ability to influence it - will determine your results.
Who will benefit
The Crucial Influence course teaches leadership skills that are essential for leaders at every level of the organisation - from new managers to top executives.
Content
- Identify barriers to change and why people struggle to do vital behaviours
- Tap into personal values to foster motivation
- Help others do what they previously couldn’t
- Harness social influence to support new behaviours
- Incentivise behaviours with the right rewards
- Change the environment to support new behaviours.
Learning Outcomes
You will learn to:
- Develop an understanding of why individuals may be resistant to change
- Explore how personal values can be leveraged to inspire and sustain motivation
- Acquire strategies to help others achieve behaviours they previously found difficult
- Utilise social influence to encourage and reinforce new behavioural patterns
- Design effective reward systems that incentivise desired outcomes
- Create an environment that supports and facilitates the adoption of new behaviours.
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