Engage Your Team Through Storytelling

Leaders have been using stories since the beginning of recorded history. Tribal leaders have used stories to gain loyalty and legitimise their reign; Elders have used stories to hand down their histories; Military leaders have used stories to reduce fear and boost morale. 

New program!

1 Day



This course is about enhancing your ability to craft and tell relevant, authentic stories to provide you with the potential to bring teams together, and to motivate people to move forward. If you become skilled at telling appropriate stories at appropriate times, you can greatly influence others, as stories are a compelling platform for directing and influencing people in times of change.

Who will benefit

The course is relevant to managers, leaders, and team leaders who want to build credibility for themselves and their ideas, as well as to become more effective communicators.


  • What is leadership storytelling?
  • Why is it important in today’s workplaces?
  • Why is it effective as a form of organisational communication?
  • How can you use it in your organisation?
  • How to choose the right story for the right audience
  • The Solid Story Structure
  • Planning and presenting a story
  • Tips for better storytelling.

Learning Outcomes

Participants should be able to:

  • Use appropriate stories to increase employee awareness and engagement
  • Ensure their vital communications are audience-focused
  • Use an effective storytelling structure
  • Plan and present a business story.
Related Results

Western Australia's most enduring and respected development program for technical professionals and corporate managers. The Perth based Transition to General Management (formerly known as Executive Development Course - EDCO) is essential for building management and leadership capability, particularly for those moving into a general management role. 

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In order to increase your impact as a leader, you must understand and influence the people with whom you work and inevitably lead. This program helps you understand how you are perceived by your team, how to influence those perceptions and how you can leverage your strengths to influence team members in a more positive way.

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